Manaira Shopping, the largest shopping mall in Brazil, was able to weather the economic crisis in the country, thanks to the business acumen of Roberto Santiago, its owner. Amidst the crisis, Santiago’s shopping center did not stop growing. The growth that the segment experienced in 2015 was sustained by the company while other institutions were feeling the economic crunch. This is a testament to the style of management and the vision of Santiago.
With a total leasable area of 75 thousand square meters, Manaira Shopping is among the five biggest shopping centers in Paraiba, Brazil. The commercial center has continuously reinvented itself and this seems to be the secret by which it was able to overcome the economic crisis plaguing the country. Another factor that might have strengthened its ability to wear out the financial crunch is the increased activity of the consumers patronizing Manaira Shopping. The Household Consumption Intention revealed that the money spent in shopping malls have increased three times. As proof, the record shows that in 2015, Manaira Shopping in particular, registered a movement of approximately 2 million people.
All of these accomplishments can be largely contributed to the financial wizardry of its owner, Roberto Santiago. Santiago’s birth date is July 1958. He went to Pio X-Marist College for his basic education. It is in Joao Pessoa’s University Center where he got his training in business education and earned his Business Administration degree. Santiago then put his business education to test and the rest is history.
He bought the land where Manaira Shopping is now standing in 1987. It took two years to develop the commercial center. The shopping mall opened its doors to eager consumers in 1989. The whole place is filled with establishments and things that are designed to please the wishes of all types of consumers. Since the place is mainly a big shopping center, it is packed with several shopping stores. For the movie buffs, there is a theater. Gamers can get their excitement at the gaming area. Those who are culturally inclined can enjoy the shows at the mall’s rooftop concert hall.
If people get tired and hungry shopping or just plainly enjoying the place, they can refresh themselves in the commercial center’s food court. They can choose several options, depending on their budget. There are several fast food stores in the place and a number of fine dining restaurants. For those who are looking to enhance their physique, there is a gym that will cater to their needs. Shoppers who get short of cash can go to one of the several financial institutions inside the shopping center for help. There is even a college inside the premises. With Santiago at the helm, and despite economic crunches, Manaira Shopping mall is bound to grow even more.
Rainbow34 February 5, 2018